Bachelor of
Journalism and Communication (Honours)
Programme Structure (Cohorts of 2021-22 and after)
Year 1
Business Education
ECO1000 Principles of Economics
Common Core Curriculum
CHN1000 Freshmen Chinese
CHN1002 Chinese Literature Appreciation
ENG1001 University English (I)
ENG1002 University English (II)
GEN1000 Perspectives on General Education
COM1000 Contemporary Information Technologies
Major Studies
Journalism and Communication
BJC1001 News Reporting and Media Writing in Chinese
BJC1011 Introduction to Journalism and Communication
Free Elective Modules
Free Elective x 2
Year 2
Business Education
MGT1002 Principles of Management
BUS2001 Principles of Marketing
Common Core Curriculum
CHN2001 Applied Putonghua
ENG2001 English for Academic Purposes
ENG2002 English for Professional Communication
AMS2340 Introduction to Social Statistics
GE Cluster Elective x 2#
Major Studies
Journalism and Communication
BJC2001 News Reporting and Media Writing in English
BJC2002 Communication Theories
BJC2112 News and Media Translation
Major Elective x 1
# Students must complete one module from each of the four Clusters and complete any two modules from the Clusters as GE Electives.
Year 3
Business Education
ACY2011 Business Accounting
FIN3009 Financial Management for Journalism
Common Core Curriculum
GE Cluster x 2#
Major Studies
Journalism and Communication
BJC3001 Communication Research Methods
BJC3002 Media Law and Ethics
Business Journalism Concentration
BJC3101 Introduction to Business Journalism
BJC3102 Introduction to Broadcast Journalism
BJC3103 Business and Financial News Reporting and Writing
Major Elective x 2
Corporate Communication Concentration
BJC3201 Introduction to Corporate Communication
BJC3202 Corporate Communication Writing
Major Elective x 3
# Students must complete one module from each of the four Clusters and complete any two modules from the Clusters as GE Electives.
Year 4
Business Education
Business Elective x 1
Common Core Curriculum
GE Cluster x 2#
Major Studies
Journalism and Communication
BJC4001 Online Journalism and New Media
Business Journalism Concentration
BJC4101 Business News Editing
Major Elective x 3
Corporate Communication Concentration
BJC4201 Persuasive Communication
BJC4202 Crisis and Issues Management
Major Elective x 2
Free Elective Modules
Free Elective x 2
# Students must complete one module from each of the four Clusters and complete any two modules from the Clusters as GE Electives.
List of Major Elective Modules
List of GE Cluster Elective Modules
https://ctl.hsu.edu.hk/common-core-curriculum/#ge-modules
Recommended for Students Who Plan to Develop a Career in Journalism or Business Journalism
BJC2111 Digital Photojournalism
BJC2113 Introduction to TV Production
BJC2114 Introduction to Film Studies
BJC2213 Effective Oral Communication
BJC3011 Summer Internship
BJC3111 Public Opinion
BJC3112 TV News Production
BJC3113 Printed Media Practicum
BJC4011 Independent Project
BJC4111 In-depth and Investigative Reporting
BJC4112 Current Affairs Documentary
BJC4113 Media Management and Operation
BJC4114 Chinese Economy and Financial Market for Business Journalism
Recommended for Students Who Plan to Develop a Career in Corporate Communication
BJC2211 Political Communication *
BJC2212 Intercultural Communication *
BJC2213 Effective Oral Communication
BJC2214 Media Production and Advertising
BJC3011 Summer Internship
BJC3211 Leadership Communication
BJC3212 Conflict and Negotiation
BJC3213 Digital Public Relations
BJC3214 Multimedia Design for Organizations
BJC4011 Independent Project
BJC4211 Communication Issues in Greater China
BJC4212 Global Communication
BJC4213 Campaign Planning and Management
BJC4214 Financial Communication and Investor Relations
BJC4215 Health Communication
* For students admitted in AY2020/21 onwards, BJC2211 Political Communication and BJC2212 Intercultural Communicaiton could not be counted as Major Elective.